Flex : Strechable Packaging
A RADICAL DEPARTURE FROM TRADITIONAL PACKAGING. BY USING A SINGLE PIECE OF RECYCLED MOLDED PULP THAT FOLDS IN HALF,A TRANSLUCENT SILICONE MEMBRANE THAT STRETCHES TO SECURELY COMPRESS AND SUSPEND BUT ALSO TURNS THE PACKAGING INTO A STYLISH, REUSABLE CARRYING CASE. THIS APPROACH SOLVES THE WASTE PROBLEM WHILE ELEVATING THE BRAND
Client
Le Blink
DELIVERABLES
3D RENDERS SKETCHES
Year
2024
Role
PRODUCT DESIGNER
Traditional packaging is wasteful. It's often bulky, non-reusable, and destined for a landfill. The challenge was to create a packaging solution that was not only sustainable but also enhanced the product's value and user experience.
